Regioneo participated on the 23rd and 24th of April in the medFEL, the essential trade fair dedicated to fruit and vegetable professionals, held in Perpignan. This event is the ideal opportunity to highlight this innovative solution at the service of local producers and short supply chains. For Regioneo, being present at medFEL is about affirming its commitment to more sustainable agriculture, connected to the expectations of consumers and producers.
Le medFEL, a must-attend event for the world of fruit and vegetables
Chaque année, le medFEL It brings together the key players in the fruit and vegetable sector. This trade fair is an exceptional showcase for discovering the latest market trends, exchanging with industry experts, and building solid partnerships. In other words, it was therefore absolutely essential for Regioneo to be present at this event.
The meeting for all players in the sector
Producers, distributors, buyers, logistics experts and innovators gather here to discuss current issues, share their experiences, and discover tomorrow's solutions. medFEL is recognised as a catalyst for initiatives that encourage development of local agriculture, technological innovation and the Valuing local industries. Regioneo embodies the very essence of this exhibition's values through its innovative proposal, which aims to simplify relationships between producers and consumers.
Highlighting organic for the 2025 edition
In 2025, the focus is on organic farming, a central theme in responding to new consumer expectations regarding quality, traceability and environmental respect. Once again, Regioneo is fully in line with this dynamic by offering a solution that enhances local production and environmentally friendly approaches.
Why present Regioneo at this event?
Participating in medFEL 2025 is a strategic opportunity for Regioneo to raise awareness of its solution among a qualified audience receptive to issues of distribution, digitalisation, and sustainability. Our presence also allows us to meet producers directly, understand their needs, and present them with our tool designed for them.
A response to the needs of fruit and vegetable producers
Today, many producers are looking to sell direct, to better value their produce by avoiding the waste and to break free from the constraints of large-scale distribution. Regioneo precisely meets these expectations by offering a platform that facilitates direct sales, while maintaining control over customer relationships and selling prices.
Thanks to this new solution, farmers can easily connect with consumers, manage their orders, offer baskets or à la carte products, and organise delivery or collection. It is a solution that simplifies their daily lives while increasing their visibility.
A turnkey solution for all producers
Regioneo makes available to producers a Intuitive platform, A personalised online sales site, and a mobile application to manage their business. The goal: to save them time, allow them to focus on the quality of their products, and offer them the tools to develop their direct sales business.
Regioneo adapts to all profiles, whatever the type or size of your operation. Whether you are an organic market gardener, an orchard grower or a horticulturist, the solution is designed to meet the practical needs on the ground.
A positive outcome for Regioneo
Regioneo's participation in medFEL 2025 was a great success. Numerous meetings, rich exchanges with industry professionals, and a strong interest in our solution show that short supply chains and the digitalisation of agriculture are at the heart of concerns.
This trade show was also an opportunity for Regioneo to strengthen its network, initiate new partnerships and continue to improve its platform thanks to feedback from users on the ground.
Our ambition is clear: to support more and more producers in the transition towards more autonomous, more profitable agriculture that is closer to consumers.
